Privacy Policy

Introduction

MK Sports Technology Co., Ltd. (hereinafter referred to as "MK Sports") understands the importance of personal information protection and is committed to maintaining the security of your data. This Privacy Policy explains how we collect, use, disclose, and protect your relevant information when you visit our website or use MK Sports services.

Please read the entire content of this Privacy Policy carefully. If you do not agree with any terms of this policy, please stop accessing this platform or using our services immediately.

Information We Collect

Personal Information

When you voluntarily provide information to us, we may collect your personal information, including but not limited to:

• Register Account
• Apply for Event Information
• Obtain Professional Services
• Subscribe for Updates
• Contact Us
• Participate in User Surveys

Information Collected Automatically

When you visit the MK Sports platform, we automatically collect information about your device and browsing activity, including but not limited to:

• IP Address Information
• Browser Type and Version
• Browsing History
• Access Time and Date
• Page Stay Time
• Other Diagnostic Data

How We Use Your Information

The purposes for which we collect your information include, but are not limited to:

• Providing, operating, and maintaining our sports information platform
• Processing your event information requests and transactions
• Improving, personalizing, and expanding our service content
• Understanding and analyzing how you use our sports platform
• Developing new products, services, features, and sports data characteristics
• Communicating with you, including through our partners, for customer service, to provide you with platform-related updates and other sports event information, and for marketing and promotional purposes.
• Sending Notification Reminders
• Preventing Potential Fraud

Information Sharing and Disclosure

Except as described below, we will not sell, trade, or otherwise transfer your personally identifiable information to third parties:

• Service Providers: We may share your information with third-party vendors, service providers, contractors, or agents who perform services for us or on our behalf to support platform operations.
• Business Transfers: In connection with any merger, sale of company assets, financing, or acquisition of all or a portion of our business, we may share or transfer your information to another company.
• Legal Requirements: We may disclose your information as required by law or in response to valid requests from public authorities.

Data Security

We implement appropriate technical and organizational security measures designed to protect the security of any personal information we process. However, please also remember that we cannot guarantee that the internet itself is 100% secure. Although we will do our best to protect your personal information, transmission of personal information to and from our Services is at your own risk.

Your Data Protection Rights

Depending on your region, you may have the following rights regarding your personal information:

• Right to Access: You have the right to request a copy of your personal data.
• Right to Rectification: You have the right to request that we correct any information you believe to be inaccurate or supplement any information you believe to be incomplete.
• Right to Erasure: Under certain conditions, you have the right to request that we delete your personal data.
• Right to Restrict Processing: Under certain conditions, you have the right to request that we restrict the processing of your personal data.
• Right to Object to Processing: Under certain conditions, you have the right to object to our processing of your personal data.
• Right to Data Portability: Under certain conditions, you have the right to request that we transfer your collected data to another organization or directly to you.

如您提出相关权利请求，我们将在合理时间内作出回应。若您希望行使上述任何权利，请通过[email protected]

Cookies and Tracking Technologies

MK Sports uses Cookies and similar tracking technologies to track your activity on this platform and store specific information. Cookies are small files containing a small amount of data that may include an anonymous unique identifier.

You can instruct your browser to refuse all Cookies or to indicate when a Cookie is being sent. However, if you choose not to accept Cookies, you may not be able to use some features of this platform.

Third-Party Links

The MK Sports platform may contain links to other websites that are not operated by us. Clicking on a third-party link will direct you to that third-party website. We strongly advise you to review the privacy policy of every website you visit.

We have no control over, and assume no responsibility for, the content, privacy policies, or practices of any third-party websites or services.

Children's Privacy

The services of the MK Sports platform are not intended for children under 13 years of age. We do not knowingly collect personal identifiable information from children under 13. If you are a parent or guardian and are aware that your child has provided us with personal data, please contact us immediately.

Updates to the Privacy Policy

MK Sports may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date.

We recommend that you review this Privacy Policy periodically for any changes. Changes to this Privacy Policy will be effective when they are posted on this page.

Contact Us

If you have any questions about this Privacy Policy, please contact us through the following methods:

• [email protected]
• Phone: +86 138 8220 2196
• MK Sports Technology Co., Ltd.