Privacy Policy

Introduction

MK Sports Technology Co., Ltd. (hereinafter referred to as "MK Sports") is committed to becoming the preferred professional platform for global sports enthusiasts to obtain event information, in-depth analysis, and data insights. We understand the importance of personal information security and are committed to strictly protecting your privacy. This Privacy Policy aims to clearly explain how we collect, use, disclose, and protect your relevant information when you visit the MK Sports official website or use our various services.

Please read and fully understand the entire content of this Privacy Policy carefully before continuing to use the MK Sports platform. If you have any objections to any terms of this policy, please stop accessing this platform or using our services immediately.

Information We Collect

Personal Information

MK Sports may collect your personal information when you voluntarily provide it to us through the following ways:

• Account Registration
• Requesting Event Information
• Obtaining Professional Services
• Subscribing to Updates
• Contacting Us
• Participating in Surveys or User Activities

Information Collected Automatically

When you visit the MK Sports platform, we will automatically collect information about your device and browsing activities, including but not limited to:

• IP Address Information
• Browser Type and Version
• Browsing History
• Access Time and Date
• Page Dwell Time
• Other Diagnostic Data

How We Use Your Information

The purposes for which we collect information include, but are not limited to:

• Providing, operating, and maintaining our sports information services
• Processing your information inquiries and transaction requests
• Improving, personalizing, and expanding our platform functions and services
• Understanding and analyzing how you use our sports data platform
• Developing new products, services, functions, and features to meet the needs of sports enthusiasts
• Communicating with you, including through our partners, for customer service, to provide you with platform-related updates and other information, and for marketing and promotion of sports-related content.
• Sending important notices
• Preventing fraudulent activities

Information Sharing and Disclosure

Except in the following circumstances, MK Sports will not sell, trade, or otherwise transfer your personally identifiable information to third parties:

• Service Providers: We may share your information with third-party vendors, service providers, contractors, or agents who perform services for us or on our behalf to support platform operations.
• Business Transfers: In connection with any merger, sale of company assets, financing, or acquisition of all or part of our business, we may share or transfer your information to another company to ensure service continuity.
• Legal Requirements: We may disclose your information as required by law or in response to valid requests from public authorities to comply with legal obligations.

Data Security

We implement appropriate technical and organizational security measures designed to protect the security of any personal information we process. However, please also remember that we cannot guarantee that the internet itself is 100% secure. Although we will do our best to protect your personal information, transmission of personal information to and from our Services is at your own risk.

Your Data Protection Rights

Depending on your region, you may have the following rights regarding your personal information by law:

• Right of Access: You have the right to request a copy of your personal data to understand the information we hold about you.
• Right to Rectification: You have the right to request that we correct any information you believe to be inaccurate, or supplement any information you believe to be incomplete, to ensure data accuracy.
• Right to Erasure: Under certain conditions, you have the right to request that we delete your personal data to protect your privacy.
• Right to Restriction of Processing: Under certain conditions, you have the right to request that we restrict the processing of your personal data to control the scope of your information usage.
• Right to Object to Processing: Under certain conditions, you have the right to object to our processing of your personal data to uphold your personal intentions.
• Right to Data Portability: Under certain conditions, you have the right to request that we transfer your collected data to another organization, or directly to you, to facilitate your personal information management.

如您提出相关权利请求，我们将在法定时间内作出回应。若您希望行使上述任何权利，请通过[email protected]

Cookies and Tracking Technologies

MK Sports uses cookies and similar tracking technologies to track your activity on this platform and store specific information. Cookies are small files containing a small amount of data that may include an anonymous unique identifier used to enhance your user experience.

You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, please note that if you choose not to accept cookies, you may not be able to fully use all features of this platform.

Third-Party Links

The MK Sports platform may contain links to other websites that are not operated by us. Clicking on a third-party link will direct you to that third-party website. We strongly advise you to review the privacy policy of every website you visit to understand their data handling practices.

We have no control over, and assume no legal responsibility for, the content, privacy policies, or practices of any third-party websites or services.

Children's Privacy Protection

The services of the MK Sports platform are not intended for children under 13 years of age. We do not knowingly collect personally identifiable information from children under 13. If you are a parent or guardian and are aware that your child has provided us with personal data, please contact us immediately, and we will take the necessary measures.

Privacy Policy Updates

MK Sports may update this Privacy Policy from time to time to reflect changes in our information processing practices. We will notify you of any significant changes by posting a new Privacy Policy on this page and updating the "Last updated" date.

We recommend that you review this Privacy Policy periodically to be aware of any changes. Changes to this Privacy Policy will be effective when posted on this page and will apply to all information from the date of posting.

Contacting Us

If you have any questions or concerns about this Privacy Policy, please contact us through the following methods:

• 电子邮件：[email protected]
• Phone: (555) 123-4567
• Mailing Address: MK Sports Technology Co., Ltd.,